- Need identification.
- Product development and field trials.
- Efficient manufacturing and widespread after-sales support.
- Customer / user feedback on product performance.
Need identification is being done systematically by involving end users and OEMs on a regular basis. End-user inputs help ATG to develop products for their specific needs and usage patterns. ATG’s policy of developing application-specific purpose-built products is also welcomed by OEMs who require customized solutions for their machines, usage terrain conditions etc.
Intensive product development, using advanced simulation software and prototyping technology reduce product development timelines by a huge margin. This efficiency contributes to lower development costs of products. This also ensures that new products are defect-free.
Field trials are done with end users and OEMs to gauge the product’s performance and based on the field-trial feedback, further refinement is done before making the product available for sales.
ATG’s state-of-the-art manufacturing facilities ensure that consistent quality is maintained throughout. Field engineers remain in constant contact with customers to gather feedback on the product performance and help out accordingly.
To conclude, in the TCO approach we ensure that our customers gets proper guidance for product selection, based on the machine requirement, and gets better return on investment.