Welcome to ATG

ATG is a fully owned subsidiary of The Yokohama Rubber Company (YRC), Japan. At ATG, we know that you aren’t just running your vehicles on our tires but also your businesses. We know how important ‘value’ is to you, and at ATG this ‘value’ is our competitive advantage. We deliver value by manufacturing quality products that come from innovation and advanced research & development.

We are known for the ability to provide customers, both aftermarket and OEM, with Application-Specific, Purpose-Built tires. From fields to mines to factories to forests, We offer solutions for various necessities. We don’t just create, but we also customize and anticipate. By being as concerned about value as you are, we make ourselves the smarter choice.

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Know ATG

ATG has presence in over 120 countries across 6 continents with world-class R&D centres & 3 manufacturing facilities. This helps ATG to understands the unique needs of farmers, contractors and other end users in each region, which strengthens its focus of providing customize solutions for specific needs. This has helped ATG’s brands, Alliance, Galaxy & Primex, in becoming the preferred choice of customers across the globe.



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ATG has presence in over 120 countries across 6 continents

ATG VisionVision

To be a global market leader in Agricultural, Forestry, Construction and Material Handling tire segments.

ATG MissionMission

Our purpose is to deliver Superior Value to the users of our products through lowest total cost of ownership. We will effectively achieve this through a focus on innovation, technology and cost efficient manufacturing and distribution practices.

ATG ValuesCore Values

  • Progressive and pioneering technology
  • Customer centricity
  • Functional cost efficiency
  • Excellence
  • Integrity
  • Accountability

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The ATG Advantages

At the center of all activities is the customer. ATG ensures that the products and service commitments deliver to the customer Application-Specific, Purpose-Built tires for an unmatched experience.

ATG has been able to deliver this through :

  • Focus on Total Cost of Ownership (TCO)
  • Intensive Research and Development and Superior Technology
  • Service Reach
  • Trust and Heritage
  • Focus

What our Clients Say

Mr. Jocelyn Bernard and Mr. Régis Bernard are farmers in the plain of Caen in...
Customer : Agro Company “PRAVDA” Location : Minsk region Belarus Machine used : MTW 3022...
The Enterprise Bernard ROUDET is a forestry and agricultural contractor company that does pruning, grinding...

Holtrop Enterprises are providing farming services to independent Canadian farmers in Alberta, and to large…

Alliance 380 Implement Flotation tire provides full soil protection and flotation tire characteristics in field….

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